The Year Ahead
“9 ways to improve the 13 aspects of your online presence using 8 technology trends for 2013 in 3 easy steps!” We’ve all seen this style of blog post… they’re…
The Importance of Terms of Service
Our attorney, Chris Gatewood of Threshold Counsel, sent out an email recently about the importance of a bulletproof Terms of Service document for your website, especially those sites with a transactional…
Celebrating 7 Years…
Back in 2005, I enjoyed a three-day 4th of July weekend, woke up early on Tuesday, July 5th, and started this company. Granted, the groundwork had been laid months earlier….
Less Money?
We’re off to the Less Money conference! (Yeah, that’s a pretty inauspicious name for a business event, until you realize it’s run by the founders of Less Everything and Less Accounting.)…
Announcement: Getting Married!
Our offices will be closed Friday, April 27 through Monday, May 7. Scheduled projects will continue in my absence, and have been discussed on an individual basis. If you have…
A busy week…
It’s been a busy week around the 28 Media office, as we’ve launched not one but two sites! First, we launched a new site for Medical Practice Management, who offer…
Web 101: Defining Your Target Audience
“Who’s your target audience?” “Everybody!” At the start of every project, we ask our new clients who their target audience is and half the time, we here “everybody”. While we…
#GrowCo
I attended Inc’s Grow Your Company Conference (GrowCo!) this week, and going in I was super excited about the speaker line up… Eric Ries, Daymond John, Guy Kawasaki, and Bill…
Continuing The New Look
As part of the site redesign, we also took another look at our other materials. First up, business cards! I’m headed to Inc magazine’s Grow Your Company Conference (#GrowCo!) next…
Web 101: Performing A Content Audit
We’ve built hundreds of websites over the years and all projects inevitably suffer from the same, schedule-crunching problem… content. The potential problems with content are numerous. Often a client can…